or 1-800-392-4340, ext. 1361
Girl Scout Cookie College Inspires Girl Scouts
With Workshops Led by Some of Houston's
Most Accomplished Entrepreneurs
In February, University of Houston’s C. T. Bauer College of Business hosted nearly 200 Girl Scouts of San Jacinto Council for a Girl Scout ‘Cookie College.’ Annually, thousands of Girl Scouts participate in a leadership development program and historic fundraiser known as the Girl Scout Cookie Sale. Since 1917, the Girl Scout Cookie Sale has helped girls develop important leadership skills they will use throughout their lives.
For Girl Scouts age 11-17, the day began with a panel of former Girl Scouts who are successful businesswomen. These business savvy women helped girls hone their marketing and communications skills. Beverly Denver, publisher of Houston Woman Magazine; Shari Riesenfeld, owner of Mad Science; Beth Wolff of Wolff Real Estate and Denise Patrick, vice president of Marketing and Creative Services for Pierpont Communications, Inc. all had great advice and encouragement for the girls.
“It’s so important for the public to realize that the skills girls develop during the Cookie Sale will help them in their futures,” said Riesenfeld. “They’re learning teamwork, goal setting, ethical decision-making, money management, marketing and communication skills while selling Girl Scout Cookies.”
While the older girls enjoyed the panel, Brownie Girl Scouts worked on advertising concepts as well as practiced writing thank you notes to customers. They also worked on making correct change to get them ready for booth sales, which start February 22.
In the afternoon, the 11-17 year olds participated in special sessions designed by the business school students. Sessions included dealing with rejection and marketing. “Through role playing and case studies, we were able to blend fun and education to create a positive learning experience for the girls similar to what students learn in our Entrepreneurship program,” said Danny Klam. “At the Wolff Center for Entrepreneurship, our professors teach us not only business knowledge but also inspire us to become passionate about giving back to the community,” continued Klam, who is a student at the Wolff Center.
The attendees were offered marketing tips to help them with the Girl Scout Cookie Sale and also in their future business lives. “It’s important to always have a smile. Even if someone says ‘no’ to you, just say, ‘thank you’ and maybe next year they will buy some Girl Scout cookies from you,” said Audrey A. “If I work hard I can reach my goal.” The Cyvia and Melvyn Wolff Center for Entrepreneurship at Bauer College was the ideal setting for the ‘Cookie College,’ having recently been recognized a leading entrepreneurship program in the nation by The Princeton Review and Entrepreneur magazine.
Girl Scouts of the USA is the world's preeminent organization for girls, with a membership of more than 3.5 million girls and adults. Girl Scouting builds girls of courage, confidence, and character, who make the world a better place. Chartered by GSUSA to provide Girl Scouting locally, Girl Scouts of San Jacinto Council is one of the largest Girl Scout councils in the country serving more than 64,000 girl members and 18,000 adults in 26 southeast Texas counties. For more information call 1-800-392-4340 or visit www.gssjc.org.
GSSJC Pluralism Statement
Embracing and promoting pluralism is an integral part of every activity and plan of Girl Scouts of San Jacinto Council, not disconnected or separate projects. Only individuals willing to accept and be educated about the basic tenet that Girl Scouting is for all girls may serve in volunteer leadership or staff positions.
GSSJC | Communications Department
3110 Southwest Freeway Houston, TX 77098